Design language

Brand motion

From the identity’s motion delivery. Web copies: MP4 (H.264, no audio) with a poster each. The GIFs for social and the ProRes masters for editing are in the agency’s delivery.

Patterns

Stepped block patterns in motion, in purple, green and white on black. Loops for films, social and backgrounds.

Pattern 1

Purple stepped blocks on black, rows sliding.

1280 × 720, 9.3 s, 1.5 MB

Pattern 2

Purple bars and studs on black.

1280 × 720, 9.3 s, 1.1 MB

Pattern 3

Stepped blocks in purple with green, then white, on black.

1280 × 720, 9.3 s, 1.8 MB

Pattern 4

Large green and purple blocks wiping across black.

1280 × 720, 9.3 s, 104 KB

Graphic noise

Treated, glitched footage in purple, for texture behind type in films and social. Check the rights for each clip with the agency before using it publicly.

Graphic noise 1

Purple sky drifting.

1280 × 720, 17.6 s, 1.7 MB

Graphic noise 2

Portrait: torn purple footage in blocks.

1048 × 1280, 5 s, 1.2 MB

Graphic noise 3

Glitched purple texture in blocks.

1280 × 854, 5 s, 2.7 MB

Graphic noise 4

Glitched purple texture in blocks.

1280 × 854, 5 s, 2.6 MB